- +45%
Ecommerce growth
The Fashion Brand wanted to expand its presence in the internet and increase searchability so it partnered with Web Spider Solutions. Our joint efforts resulted in designing and executing a custom digital approach that was not only able to propel a positive brand image online, but also resulted in a 45 percent growth in ecommerce sales. In the process, we also worked extensively with a prominent B2B partner to enable sustainable and measurable growth.
About Fashion Brand
The Fashion Brand is a luxury label which designs the best outfits and produces them using several processes of excellence. Having centuries-long history and traditions, the brand has always been a symbol of style and refined tastes. Although it has, and always had a special place of honor in the heart of fashion-forward and loyal customers, the team realized that, being a trendy brand, it is important to evolve with time. With the changes in shopping behaviors and consumers increasingly switching to online outlets, The Fashion Brand aimed to manifest its presence in the virtual world and address more shoppers- without having to alter the image of class and tradition that it enjoyed.
The challenge
As the industry became more competitive and customers shifted their behavior, The Fashion Brand felt the need of creating a more credible presence in the digital atmosphere. Since online platforms were taking their toll on the fashion market and more customers started interacting with fashion via these means, the brand required the services of a provider because they needed to reach out to more people than ever before, raise their profile and finally, make money. They came to our digital marketing agency when they needed a helping hand to reach out to fashion enthusiasts via digital platforms- and not bring in terms of its legacy of luxury and craftsmanship.
Their idea was to combine innovativeness with tradition and become a modern leader in high fashion without losing their main personality. The Fashion Brand even commented later on our association saying, “They have done more than what most other firms would have done.” Such feedback makes us even more motivated to continue being a partner who will take every client, big or small, from any industry, to the goal of ensuring such long-term and significant outcomes.
Services Used: STRENGTH IN NUMBERSBusiness impact
The collaboration with The Fashion Brand brought us well-grounded results. Having implemented an actionable and data-based approach to digital marketing, the brand made a 45 percent growth in online purchases, increased its presence across the globe, boosted brand awareness, and became more competent in general. Considering such activities The Fashion Brand could claim the status of a leader in the luxury fashion sphere.We used a strategy with intelligent targeting, compelling content and constant improvement, offering better relationships with customers and sustainable growth.
198%198%Increase in organic transactions
20%20%Improvement in organic conversion rate
160%160%Growth in new users from organic traffic
Esteemed digital marketing solutions
The Fashion Brand also receives the support of an account manager at Web Spider Solutions to act as the main point of contact. Such flawless integration allows our experts to collaborate directly with their in-house staff through coordinating the efforts to deliver tangible digital results. Our collaboration is based on a well-planned approach and practical implementation with an improvement of performance on a regular basis in order to provide sustainable growth and quantitative success.
The Fashion Brand has indicated that they appreciate the relationship saying:
Our interaction with Web Spider Solutions has greatly boosted our online presence. Their team adds technical knowledge, creativity and clarity to our in house expertise. Through their help we have managed to expand at a pace that we have never experienced before and we have actually reached our audience more efficiently than before.
For The Fashion Brand, we put together a robust digital strategy that includes:- Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Advertising
- Social Media Marketing
- Web Design & Development
+40 %
+40% Ecommerce Growth
236 %
236% Increase in Organic Sessions
131 %
131% Increase in Organic Contact Form Submissions
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