Home Fragrance

Ecommerce growth

In hopes of gaining more visibility on the Internet, as well as enhancing their performance in terms of SEO, Home Fragrance came to Web Spider Solutions. We collaborated with this well-established brand to create a specialized and comprehensive digital strategy- a strategy that would eventually lead to a massive increase in their online revenue.

Home Fragrance
About Home Fragrance

Home Fragrance was created in Italy in 2016 and soon gained popularity with its very scented candles. The brand was created out of a pure passion to make comfortable, welcoming aromas at home, out of a fascination to add comfort, coziness, and a little magic to the living environment in our daily lives. This vision led Home Fragrance to spread light into homes and conquer hearts with each and every scent.

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The challenge

Home Fragrance knew that SEO is an important ingredient in developing a winning online business and yet they were seeking a reputable firm to help them achieve specific target results that would be long lasting. Following a good recommendation they contacted Web Spider Solutions- and ever since we have been honored to work with them. We have assisted them in expanding their online presence over the years by creating and implementing customized search engine optimization strategies, and forward-thinking campaigns that included social media marketing, creating customized campaigns that enabled us to generate a huge increase in their online revenue.

Home Fragrance team acknowledged their gratitude saying: They have exceeded what most other companies can do. Such responses motivate us to keep doing everything possible to achieve meaningful outcomes on behalf of all of our clients, regardless of their business size or industry type.

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STRENGTH IN NUMBERS

Business impact

Since its collaboration with Web Spider Solutions, Home Fragrance has seen a significant organic traffic increase to their web presence which means better conversion rates and an apparent rise of their contact form submissions by their ideal customers.Under our guidance and direct assistance they have been able to optimise their marketing spend to be able to record impressive measurable increase. Here’s a look at the impact:

190%

190% increase in organic transactions

25%

25% improvement in organic conversion rate

180%

180% growth in new users from organic traffic

Esteemed digital marketing solutions

Through our partnership, Home Fragrance benefits from a dedicated Web Spider Solutions account manager—serving as their main point of contact and working closely with our expert team to keep everything aligned and results-focused.

The Home Fragrance team shared their experience, saying:

Web Spider Solutions has become an extension of our marketing team. They’ve given us a strong, focused digital strategy that we simply couldn’t have built on our own. Even with a small internal team, we’re now able to achieve far more with their support.

For Home Fragrance, we developed a comprehensive digital strategy that includes:

+40 %

+40% eCommerce growth

246 %

+246% increase in organic sessions

138 %

+138% increase in contact form submissions

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